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SeniorTrade

The Business of Aging Well™
WELCOME,

Welcome to SeniorTrade, the media platform dedicated to The Business of Aging Well™. We curate content for senior living providers, suppliers, developers, and investors who are interested in leading innovations for later life.

The abundance of human and financial capital focused on older people is sure to bring exciting innovation. Experts predict a shake out of legacy players, with new entrants disrupting the status quo with new technology, housing, services and products. New models of senior living will satisfy the Boomer consumer with a shift from service provision and institutional care, to creating person-centered, vibrant communities filled with purpose, growth, and inclusion.

Our promise is to stay on top of the “Who, What, When, and How”. Working with our SeniorTrade Advisory Board, we will deliver the most relevant content.

We need your help!

Join us as a Guest Blogger by submitting provider and supplier news, new development, and innovations to nancy@seniortradeblog.com. We will promote your story in SeniorTrade Brief, our bi-monthly e-newsletter.

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NANCY GRIFFIN, FOUNDER & CONTENT DIRECTOR

 

Nancy has three decades of experience marketing hospitality and wellness brands, beginning with a Masters in Hospitality Management from Cornell University. A visionary entrepreneur, she founded SpaTrade, the first online community for spa professionals, and SpaExec, top-tier regional buyers events hosted at luxury resorts. The companies were sold to Questex Media Group in 2008 and Griffin joined as Executive Director of Content.

 

In 2010, Griffin founded Contento Marketing, a boutique PR and business development firm for wellness brands. Shifting focus to senior living in August 2020, Griffin launched Glowing Older - a weekly business podcast featuring interviews with experts on life’s “third act.” She is dedicated to advancing innovative solutions for aging well.

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Ravi Bala

AgeTech Evangelist

Ravi aims to change the model of eldercare with the integration of revolutionary technologies like Conversational AI, Robotics and Passive Monitoring. Dedicated to driving innovation and creating compassion and dignity in the workplace, he is on the advisory board of  CyberSeniors and a mentor with startup accelerator Silver Moonshots.

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Wendy Bosalavage
President and CRO, LIVunLtd.

LIVunLtd. provides custom wellness experiences for residential and commercial buildings, hotels, and senior living. Wendy’s goal is to increase property values through facilities and services that enable healthy lifestyles.

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Jessica Daily
National Director of Resident Programs at Senior Lifestyle

Jessica has been leading programs for older adults for over 18 years, and is a Certified Therapeutic Recreation Specialist (CTRS), Certified Laughter Yoga Instructor, and graduate of the ICAA Leader in Wellness Management Program.

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Matt Thornhill
Founder & CEO
of Cozy Home Community

John is the visionary behind PS Salon & Spa - the leading national salon and spa provider. Partnerships at 1,300 senior communities nationwide improve quality life for hundreds of thousands of older adults. 

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Meet the SeniorTrade Advisory Board

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